Behavioral psychology

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DISH Network Review 2025: Is Satellite TV Still Worth It? If you’re evaluating your TV options in 2025—especially in a rural area or a place without fiber or cable—DISH Network might be on your radar. But is it still a smart...

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Girl inside a cardboard box painted with an ostrich

How an Ostrich Can Destroy Your Personal Finances

Behavioral psychology and personal finance The ostrich principle of personal finance. This is the seventh article in our behavioral psychology series by Jonathan Walker, Co-Author of Anchors, Ostriches, and a HotPair of Scissors: Navigating Human Behavior as a Financial Professional. In this series Jonathan will help you understand how your brain deals with personal finances. […]

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How Anchoring Can Hurt Your Personal Finances

Behavioral psychology and personal finance What is anchoring in your personal finances? This is the sixth article in...

How Too Many Choices Can Ruin Your Personal Finances with Choice Overload Bias

Behavioral psychology and personal finance The choice overload bias and the problem with too many choices. This is...

How to Use Mental Accounting to Improve Your Personal Finances

Behavioral psychology and personal finance Using mental account to improve personal finances! This is the fourth article in...

How Doing Nothing Can Blow Up Your Personal Finances: The Status Quo Bias

Behavioral psychology and personal finance The Status Quo Bias! This is the third article in our behavioral psychology...

When Being Hot Can Hurt Your Personal Finances

Behavioral psychology and personal finance This is the second article in our behavioral psychology series by Jonathan Walker,...

How to Recruit Your Brain to Help With Personal Finances

Behavioral psychology and personal finance This is the first article in our behavioral psychology series by Jonathan Walker,...

Credit Cards Can Make You Overspend. Prevent it!

The credit card problem Social science findings consistently show that people tend to spend more when using credit...