Sarah Newcomb, Ph.D. is a behavioral economist and Founder of the Thrive Financial Empowerment Center. As an applied scientist, Sarah adapts the findings of academic research for practical use in personal financial management. Through writing, speaking, and coaching, she teaches people of all stripes to build lives they love with the resources they have. Her work has earned mentions in Reuters, the Wall Street Journal, Forbes, HerMoney, and other outlets, and she is the author of Loaded – Money, psychology, and how to get ahead without leaving your values behind (Wiley, 2016).